Your Brand Needs a Vibe Check:

A spicy guide to diagnosing boring brands and injecting them with a little Big Nicko Energy™

Let’s be honest. Some brands out here feel like waiting in line at the DMV. Flat. Stiff. Possibly created in Microsoft Word 2007 by someone who flinches at bold fonts.

If you’ve ever looked at your own logo and thought, “Does this still slap?” or “Why does my brand feel like a lukewarm rice cake?”…congrats, you might be due for a vibe check.

👀 The Vibe Check Checklist™

Let’s see how your brand’s doing. Answer these out loud, dramatically, with a glass of wine or iced coffee in hand:

✅ Does your logo make you yawn?
✅ Is your color palette giving sad cubicle energy?
✅ Can your audience tell what you do in 3 seconds or less?
✅ Does your brand look like everyone else in your industry?
✅ Are you low-key embarrassed to send someone your website?
✅ Have you had the same vibe since Clinton was in office?
✅ Do your visuals say “I'm a business,” but your voice screams “I’m trapped in Canva hell”?

If you checked even ONE of these, it’s time. Your brand isn’t bad, but it’s bored. And bored brands get ignored.

⚡Here’s the truth:

Your brand isn’t just a logo or a color scheme. It’s a whole damn experience. It’s how you show up, speak, sell, and shine. And if your brand doesn’t feel like YOU, it won’t connect with your people.

You don’t need to be loud, but you do need to be intentional. Whether your vibe is soft & earthy or loud & rebellious, the goal is clarity, consistency, and confidence.

🧠 Enter: Big Nicko Energy™

This is where I come in. My specialty? Helping creatives and weirdos (yes, that’s a compliment) build brands that punch boring in the throat.

I help you:

  • Uncover your core message

  • Find the aesthetic that screams you

  • Create visuals that stop the scroll

  • Inject your personality into every damn thing

  • Build something that feels right—not just “looks professional”

Because “professional” doesn’t mean personality-free. And we’re done playing small.

💥 Ready for your glow-up?

Let’s give your brand the makeover it deserves. One that actually reflects who you are, what you do, and why people should pay attention.

Start by asking:
“If my brand walked into a room, would anyone look up?”
If the answer’s no... let’s fix that.

Ready to ditch the boring and build a brand with Big Nicko Energy™?
Let’s work together. Or slide into my inbox like your brand depends on it…because honestly? It does.

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The Chaos Is Part of the Brand: An Origin Story